Kumbh Milan
Social matching in Kumbh Mela
Business Requirement
We discovered that the true essence of the Kumbh Mela lies in its ability to bring people together. In ancient times, when communication was limited to handwritten letters—slow, uncertain, and accessible only to a few—public gatherings served as the primary medium for knowledge exchange, problem-solving, and community building. These gatherings weren't just religious or spiritual; they were social infrastructure, enabling people to share experiences, ideas, and wisdom
Kumbh, the largest and most iconic gathering in the world, was founded on this very philosophy. It allowed individuals from all over North India to follow rivers and natural paths until they converged at a common destination, where they could meet like-minded people, form connections, and share learnings that otherwise wouldn't be possible in isolated communities.
In today's fast-paced, digital-first world, we wanted to carry this timeless tradition forward. So, we built a mobile application that helps people connect, converse, and meet during the Kumbh Mela—reviving the soul of the gathering in a modern way.
Features
The Challenge
The development of Kumbh Connect faced several key challenges.
Multilanguage support was complex, requiring seamless translation and formatting for a diverse user base. The 'Connect Request' feature needed to balance privacy with ease of use, while state management became difficult as the app tracked multiple user interactions in real time. Hosting posed another challenge, especially considering potential scalability issues during peak traffic times.
Additionally, designing a clean, engaging UI that remained intuitive across various screens was crucial to ensure a smooth user experience.
The Design
We designed the Kumbh Connect mobile application to revive the ancient spirit of human connection in a modern, digital format. Inspired by the historic essence of the Kumbh Mela as a space for meaningful gatherings and knowledge exchange, the interface allows users to explore fellow pilgrims based on shared interests, cultural backgrounds, and spiritual values.
The UI is intentionally simple and conversational, with intuitive elements like swipe gestures for expressing interest, and clear visual cues for profile exploration and interaction. Each user profile is structured to highlight key attributes—such as city, profession, interests, and preferred language—to help users find common ground.
Features like the 'Milan' (Meet) section streamline the discovery process and encourage real-world conversations, even after the event concludes. Overall, the design prioritizes warmth, clarity, and a sense of shared purpose—helping individuals find companionship and deeper connections amid the grand scale of the Kumbh.
The Solution
To address this need, we built a matchmaking and discovery application that allows users to find and connect with other attendees during the Kumbh Mela. The app makes it easy for people to discover fellow pilgrims based on shared interests, backgrounds, and values.Users can browse through profiles, send connection requests, and engage in conversations if the request is accepted. This allows them to break the ice and plan in-person meetups during the event. Each user is encouraged to build a thoughtful and detailed profile, showcasing who they are, what they are looking for, and what they have to offer—be it knowledge, spiritual perspective, or companionship. This helps improve their chances of meaningful connections.
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Frequently Asked Questions
How fast Can I expect a 5-6 pager website ready from design to production?
A week is more than enough for us
Do we provide extensive Maintainance and real time support?
Yes we provide extensive backend support and that too real time for our higher valued clients
I have tight deadline commitment, for building my applications?
We have extensive team, we don't mind putting in more workforce to meet overwhelming deadlines
How we will be different from our competitor?
All of our engineers 10x engineers and they will be leveraging AI to deliver the same quality cheaply to you , so you will be getting better product faster and cheaper than anywhere else
Can you help me scope out my project?
Absolutely. We often start with a free consultation to understand your vision, define requirements, and suggest a tech roadmap. We’re happy to help even if you’re still at the idea stage.
How does pricing work?
We offer flexible pricing models based on your needs: Fixed-price for well-defined projects Monthly retainers for ongoing work Hourly rates for short-term consulting We’ll work with you to find a model that fits your budget and goals.
Do you work with early-stage startups?
Yes! We love working with early-stage startups—especially those who need to go from idea to MVP quickly without compromising on engineering quality